Show Notes:

Episode 116 features Dr. Lori Baker-Schena (@DoctorBS), CEO and founder of Baker Schena Communications, a leadership coach and professional speaker who works with individuals, academic institutions, entrepreneurs, small businesses and large corporations to strengthen their management and team-building skills. During the episode, we discuss how successful educators must develop professional leadership brands to create a successful presence, how a leadership brand conveys one’s identity and distinctiveness as a leader/educator, and how your reputation is about your past while your leadership brand is about who you are now and who you want to be in the future.

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About Dr. Lori Baker-Schena

Dr. Lori Baker-Schena, MBA, EdD, CEO and founder of Baker Schena Communications, is a leadership coach and professional speaker who works with individuals, academic institutions, entrepreneurs, small businesses and large corporations to strengthen their management and team-building skills. Her goal is to help clients achieve high levels of excellence, productivity and profitability by reclaiming passion and expertise in their industries.

Dr. Baker-Schena brings to her clients 35 years as a healthcare public relations and marketing consultant, and 25 years as a tenured university professor teaching public relations and journalism. Dr. Baker-Schena holds a bachelor’s degree in Journalism and a MBA from California State University, Northridge, and a doctorate in Organizational Leadership from the University of La Verne.